case study.

in-store with digital coupon

the challenge.

How can a leading toothpaste brand measure and increase the ROI of its in-store activations?

the outcome.

Using Hashting’s digital couponing technology for in-store promotions proved that 72% of the incremental sales impact is realised by the 30% most active pharmacies

#1

connect.

UNIQUE IN-STORE CODE

Send message (WhatsApp or SMS) to receive digital coupon

#2

convert.

DIGITAL COUPON

Pharmacy is automatically
reimbursed

#3

measure.

REAL-TIME TRACKING PER PHARMACY

Track in real-time performance allowing for instant optimisations

highlights.

20% sales increase.

Of which 72% is realised by
30% of the pharmacies
having the highest
couponing activity

54% redemption rate.

54% of the sales is covered
by digital direct discount
coupons in the participating
pharmacies

200%
ROI.

Total incremental sales uplift
compared to the total cost

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

Measure, compare & accelerate customer
acquisition, sales conversion and campaign
ROI across all marketing & sales channels.

We make direct-to-consumer
engagement & promotions seamless,
scalable and affordable.

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

global coverage.

seamless & quick integration

let's talk.

Contact Information