What if every consumer who bought your product became a relationship you could reactivate?
One link. Endless engagement. Stop renting attention. Start owning the connection, across every retailer, every channel, every moment that matters.
You spend millions making people buy. Then you lose them at the shelf.
Your consumer buys your product, walks out the store, and disappears. No name, no birthday, no channel preference. You're left bidding on the same eyeballs next quarter, while your retailer owns the receipt. What if the relationship didn't end at the checkout?
Turn every purchase into a relationship that pays you back, forever.
One persistent link per consumer. It doesn't expire after a cashback. It becomes the backbone for loyalty, referrals, research, birthdays, drive-to-store, all running on one set-up. Every interaction makes the next one smarter.
"The real value was building lasting consumer relationships we could re-activate. On our terms, not the retailer's."
Champion Petfoods, Belgium & NetherlandsFrom first scan to loyal customer in 5 steps.
No IT project. No app development. Your first connection goes live in 1 day.
Start from existing touchpoints
CRM mailings, on-pack QR, social media, POS. Wherever consumers already are.
Connect via familiar channels
WhatsApp, SMS, Messenger. No app. No account. Just a conversation.
Create a unique consumer link
Every participant gets a persistent profile. One identity across every future interaction.
Activate tailored engagement tactics
Birthday offers, cashback, gamification, research, referrals. All configurable per campaign, all on the same link.
Track, re-engage, compound
Every interaction enriches your database. Each campaign starts smarter than the last.
Your campaigns can be as creative as your brand.
Birthday activations, cashback, gamification, referral programmes, consumer research. Mix and match per campaign, per market, per season.
Birthday & anniversary
Personalised offers on the most personal day. Drive-to-store built in.
Drive to store
Measurable store visits tied to verified purchases, not estimated reach.
Refer-a-friend & loyalty
Organic database growth. Your consumers become your best recruiters.
Ratings & reviews
Purchase-verified reviews that meet compliance standards. Real words from real buyers.
Gamification
Scratch & win, flavour battles, spin-the-wheel. Engagement that feels like play.
Consumer research
Micro-surveys at the moment of truth. Better data than any panel can deliver.
Not sure which modules fit your campaign? We map the right tactics to your objectives in one call.
Build your campaignWhat if your CRM filled itself, with data no survey could ever capture?
Every consumer touchpoint becomes a permanent, enriched profile. No forms. No logins. Just conversations that build your most valuable asset.
Consumer scans
QR code, WhatsApp link, social ad, or on-pack call-to-action. One tap starts the connection.
Hashting enriches
Identity, channel preference, purchase proof, product choice. Every field captured, verified, and structured.
Your CRM grows
Enriched profiles sync via API. Start promos directly from your CRM. Two-way, always current.
Every field above was captured without a form, without a login, without an app. Just a conversation.
See how brands like yours turned invisible buyers into loyal communities.
Champion Petfoods
Post-purchase engagement in specialty retail across Belgium and the Netherlands. Ratings, reviews, and referral mechanics turned one-off buyers into brand ambassadors in a high-loyalty category.
"The real value was building lasting consumer relationships we could re-activate."
Beavertown Brewery
Bar and venue activations captured consumer data for the first time. Gamification and follow-up messaging kept the brand top-of-mind between visits.
"Visibility and control over the full marketing funnel. From media all the way down to purchase."
Venturo's Blue Hours
Gamified on-trade activation across Italian bars with Scratch & Win mechanics. 36% promo compliance, 27% success rate, 39% of outlets remained active after 2 weeks. 52% of participants consented to future marketing.
"No more 'black box', every activation tracked vs benchmarks. Measurability, trial efficiency, and scalability in one framework."
BRU
Sparkling mineral water, Belgium
How do you make someone drive to a store on their birthday, and thank you for it?
Every consumer on the BRU database receives a personalised birthday message with a choice: a 6-pack at -50% or a free bottle via cashback. Both require a purchase to redeem, creating a measurable, repeatable drive-to-store moment tied to the most personal day of the year. Active since 2019, compounding every year.
What if your next customer was one WhatsApp message away from €15 off and a lasting relationship?
- One WhatsApp message connects the consumer to a personalised cashback journey. No login, no friction, no app.
- Works at any retailer: ICI Paris XL, Kruidvat, Carrefour. The brand owns the relationship, not the store.
- Every redemption enriches the database. Purchase behaviour, product preference, channel choice. Feed your CRM without a single form.
1 product
2 products
Available throughout the Anti-Age Vichy range & Christmas sets
What if 16 campaigns launched themselves, while your team focused on strategy?
Nestlé runs 16 coupon campaigns simultaneously through FamilyNes, twice a year, from February to July and again from August to January. Every wave runs a mix of mechanics: buy-one-get-one, 100% cashback, fixed euro discounts. All configured, tracked, and synced through one platform.
Two annual waves, 16 campaigns each
Every wave runs a mix of mechanics simultaneously: buy-one-get-one, 100% cashback, fixed euro discounts. Configured once, always live.
Real-time API sync with FamilyNes
When a consumer submits a cashback, the data flows directly into FamilyNes via API. Product purchase, retailer, channel, timestamp.
Every redemption feeds the profile
Consumer profiles compound across waves. The second wave starts with richer data than the first one ended with.
"16 campaigns configured and live at the same time. Every redemption feeds the consumer profile. That's what scales."
Hashting on Nestlé FamilyNes integration14 days. 4x the results. Zero friction between your consumer and their next purchase.
PepsiCo runs multiple engagement programmes on their Joy platform, connected to Hashting via consumer ID sync. From flavour battles to automated re-engagement flows, every campaign is configured with guardrails: max 5 redemptions per consumer, max 1 per day. Controlled engagement that scales.
Love It or Lose It
Consumers vote between three chip flavours via cashback. The flavour with the most redemptions stays on shelf.
Vote-by-cashback Consumer decides shelfSnackbox 100% Cashback
Full cashback on the first Snackbox purchase across five flavours. Seven days later, an automated SMS with a buy-one-get-one offer.
Cashback + SMS retargeting Auto 7-day re-engageSweet Chili Trial Push
Database activation for the Sweet Chili flavour. Digital coupon via email, drive-to-store, purchase, verified. 4x faster than planned.
Email-to-cashback 4x faster than plannedThe Snackbox re-engagement flow
"The Doritos campaign was planned for eight weeks. It completed in two. That's what happens when the friction disappears."
Hashting on PepsiCo Joy platform integrationWhat if your best-performing content was made by the people who already love your product?
Photos, videos, reviews, testimonials, collected at the moment of truth. No agency. No content calendar. Just real consumers creating your most authentic marketing, at scale.
Try the live demoPhotos & videos
3.2xhigher engagement vs. brand-produced content
Verified reviews
72%of consumers trust reviews as much as personal recommendations
Testimonials
90%say positive reviews influence buying decisions
Social amplification
95%of referral conversions came from organic sharing
Still stitching together 5 platforms? Here's what one set-up replaces.
| Endless Engagement | Standard approach | |
|---|---|---|
| Consumer data ownership | ✓ Yours. First-party, persistent | Retailer or platform |
| Works across retailers | ✓ Retail-agnostic by design | Locked to one chain |
| Drive to store, measurable | ✓ Purchase-linked redemption | Media spend, estimated |
| Personalisation at scale | ✓ Birthday, behaviour, channel | Segment or broadcast |
| Each campaign compounds | ✓ Richer database every cycle | Starts from zero each time |
| Multiple use cases, one set-up | ✓ Loyalty, reviews, research, gamification | Separate platforms, integrations |
You don't need another platform. You need a partner who's been in your seat.
We've been on your side of the table
Karl de Beul, founder, was brand manager for Lipton and ran one of Belgium's biggest agencies. He built this platform because he was frustrated by the same gaps you're navigating now.
Proven at FMCG scale
Heineken, Diageo, Nestle, PepsiCo. Brands with complex retail landscapes and high consumer volumes. The architecture handles both the scale and the individual journey.
ISO 27001-certified. Compliant by design.
Consumer data handling, contest mechanics, GDPR: aligned with local regulations. Your legal team will ask. We have the answers ready.
Live in one day. Scales from there.
45-minute scoping call. 30-minute operational kick-off. Hashting handles journey programming, messaging setup, module configuration, and consumer care.
"Every member of the Hashting team was once on your side. Frustrated about the lack of direct consumer access. This is the platform we wished we had."Karl de Beul, Founder. Former brand manager Lipton
Things you might ask yourself.
Does this require retailer buy-in or POS integration?
How is this different from a standard loyalty platform?
What does it cost?
How does it integrate with our existing CRM or CDP?
Can different programmes run on the same consumer link?
Is this suitable for low-involvement categories like water or petcare?
Your competitors are building consumer databases. Are you?
30 minutes. Your objectives, the right modules, and a first programme mapped out. No slides, no pitch deck, just the conversation that gets you from "interested" to "live."
30-minute strategy session with Jorben
Your objectives. The right modules. A first programme mapped in one call. No slides, no pitch deck. Just clarity.
Book nowLaunch a pilot. Live in 1 day
One programme. Your brand. Your consumers. Real engagement data from day one.
Start a pilotLive engagement walkthrough
A real Endless Engagement programme from first consumer link to personalised follow-up. See exactly what your consumers experience.
See live example