case study.

drive-to-trade with digital coupons

the challenge.

How can a leading Irish whiskey brand use social media to boost sales in a small category within their #1 UK on-trade customer?

the outcome.

Hashting’s digital voucher technology that runs on WhatsApp allowed the brand to achieve highest ever conversion rate and increase sales by 400%

#1

connect.

DIGITAL TOUCHPOINTS

Go from CRM Email, Facebook & Instagram Ads straight to WhatsApp

#2

convert.

DIGITAL COUPONS

Redeem a free whiskey by simply showing the digital voucher at the bar

#3

measure.

REAL-TIME TRACKING PER TOUCHPOINT

Measure the efficiency of marketing activations at a detailed level

highlights.

+400% sales uplift.

In just 3 weeks of activation – driving thousands of (new) customers to the retailer

entered
top 3.

The brand moved from 8th top-selling spirit in category to 3rd

highest ever conv. rate.

x10 higher than their standard benchmark of 2% & 4x higher than previous record

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

Measure, compare & accelerate customer
acquisition, sales conversion and campaign
ROI across all marketing & sales channels.

We make direct-to-consumer
engagement & promotions seamless,
scalable and affordable.

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

global coverage.

seamless & quick integration

let's talk.

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