case study.

digital sampling with cashback

the challenge.

How can leading ice-cream brand A build a strong consumer claim backed up by thousands of real purchases in 5 countries in less than 1 month?

the outcome.

Hashting’s digital coupon technology that runs on WhatsApp allowed leading ice-cream brand A to make thousands of consumers buy their ice-cream & back up the ‘the ice-cream of ice-creams’ claim

#1

connect.

DIGITAL TOUCHPOINTS

From Facebook & Instagram straight to WhatsApp or SMS

#2

convert.

CASHBACK

Buy one ice-cream cup & get 100% refund by filling in cashback form

#3

measure.

REAL-TIME TRACKING PER TOUCHPOINT

Ask consumer to fill in a survey with key questions & upload pictures

highlights.

6,000 real testimonials.

Testimonials, pictures and
feedback was collected
post-purchase and can now be used in advertising
thanks to the right opt-ins.

the ice-cream of ice-creams.

The brand can now claim
to be the ice-cream of
ice-creams, backed up by
thousands of real purchases
and authentic feedback.

2/3 new & lapse users.

Most buyers were new or didn’t recently buy the brand, which makes the claim even more impressive & powerful.

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

Measure, compare & accelerate customer
acquisition, sales conversion and campaign
ROI across all marketing & sales channels.

We make direct-to-consumer
engagement & promotions seamless,
scalable and affordable.

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

global coverage.

seamless & quick integration

let's talk.

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