case study.

In-store Promotion with Digital coupon/Fragmented Retail/Oral Care

the challenge.

How can i measure and increase the ROI of my In-store activations?

the outcome.

Using Hashting’s digital couponing technology for In-store promotions proved that 72% of the incremental sales impact is realised by the 30% most active pharmacies

#1

connect.

UNIQUE IN-STORE CODE

SMS or WhatsApp the code to receive a digital coupon

#2

convert.

DIGITAL COUPON

Pharmacy is automatically reimbursed

#3

measure.

TRACKING PER PHARMACY

Track in real-time performance allowing for instant optimisations

highlights.

20% SALES INCREASE .

Of which 72% is realised by 30% of the pharmacies having the highest couponing activity

54% REDEMPTION RATE .

54% of the sales is covered by digital direct discount coupons in the participating pharmacies

200% ROI .

If we take the total incremental sales uplift and compare it to the total cost.

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

Measure, compare & accelerate customer
acquisition, sales conversion and campaign
ROI across all marketing & sales channels.

We make direct-to-consumer
engagement & promotions seamless,
scalable and affordable.

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

global coverage.

seamless & quick integration

let's talk.

let's talk.

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