case study.
Drive-to-store with cashback
the challenge.
How can a beer brand measure and increase the ROI of digital media ?
the outcome.
Hashting’s mobile cashback technology
allowed this brand to
double the sales impact
of drive-to-store promotions
offered through social media advertising.
#1
connect.
AID ADVERTISING
Via social direct toWhatsApp
#2
convert.
SEAMLESS CASHBACK
Buy 1 and claim your cashback digitally
#3
engage.
AMPLIFY YOUR REACH
Participants receive a link to write an online review
highlights.
200% increase in ROI.
By optimizing messaging and using Whatsapp as communication channel the sales impact and ROI increased with 200% vs benchmark
3x lower CAC .
Customer acquisition cost was at only ⅓ of other direct-to-consumer channels Lucky Saint activated.
top 5 ranking in reviews.
Consumers were asked to share a review on largest retailer websites. Though Lucky Saint is a top 20 brand, they ranked in the top 5 of best reviewed products after the campaign, outperforming the category leaders.
- WHO WE ARE
Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.
- WHY WORK WITH US
Measure, compare & accelerate customer
acquisition, sales conversion and campaign
ROI across all marketing & sales channels.
- WHAT WE DO
We make direct-to-consumer
engagement & promotions seamless,
scalable and affordable.
- HOW WE DO IT
Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.
