case study.

Drive-to-store and In-store Seasonal Promo/DIY

the challenge.

How can a DIY company organize ROI positive seasonal promotions while generating trial for multiple DIY brands

the outcome.

Implementing Hashting’s digital cashback technology allowed the DIY company to turn the ROI of seasonal promotions from negative to positive

#1

connect.

INSTORE & E-RETAIL

In 2 clicks or one scan from e-retail or instore to the promotion.

#2

convert.

SEAMLESS CASHBACK

Progressive volume discount across different brands allowing penetration, cross & upselling simultaneously.

#3

measure.

INSPIRE

Link to existing product tutorial videos to ensure proper usage and hence increase product satisfaction

highlights.

64% MULTIBUY PURCHASES.

Clear promo call-to-action combined with interesting multi-buy offer across several DIY brands resulted in ⅔ of people buying 2 products or more.

POSITIVE PROMO ROI +1.79 .

Record high participation rates combined with a cost effective promo mechanic resulted in a very high ROI

10X LOWER WORKLOAD .

Hashting’s full service model and ability to scale across retailers made individual negotiations obsolete, resulting in much lower workload for the DIY brand

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

Measure, compare & accelerate customer
acquisition, sales conversion and campaign
ROI across all marketing & sales channels.

We make direct-to-consumer
engagement & promotions seamless,
scalable and affordable.

Hashting is a marketing software
allowing brands to directly engage with
individual consumers at scale.

global coverage.

seamless & quick integration

let's talk.

let's talk.

A problem was detected in the following Form. Submitting it could result in errors. Please contact the site administrator.
Contact Information